Although this site has seen a decrease in writing, I’m still working hard behind the scenes with some great projects and clients.
Introducing The New Mojo Themes Website And Marketplace
Update: “Mojo reports that the site’s user base has doubled since the revered Brian Hoff redesigned it only a few months ago. Before the redesign, little birds told [the author] that authors could have their product on the frontpage for months and still not make a sale. The redesign seems to be at least one major factor in renewed growth and presumably better sales.” Read more here.
What was the overall goal of the redesign and how did you aim to make Mojo Themes stand out?
“There were three major tasks at hand when redesigning and rethinking the Mojo Website and Marketplace experience: Improved usability, simplified marketplace navigation / browsing, and creating a more unique and enjoyable experience that was lacking. At first we found ourselves moving far away from the brand that Mojo Themes had already established with their customers. It took us a few extra weeks of swimming in the wrong direction in order to see where we needed to be and where we needed to take it. With a fresh, lively coat of paint, beautiful typography utilizing webfont Proxima Nova, more engaging headlines and updated copy, dynamic experiences from page to page, improved marketplace browsing and rich interactions. We even gave the “Mojo Monster” a name. Say hello to Captain Horatio.”
Read more about our process, strategy and the full interview over at Fuel Your Creativity.
Landing Page
Actual size: http://cl.ly/652r
Log In and Navigation Dropdown Detail
Actual size: http://cl.ly/4phd
Actual size: http://cl.ly/4p5g
Marketplace Browsing
Actual size: http://cl.ly/4p82
Shopping Cart
Actual size: http://cl.ly/4ozR
Custom Charts
Actual size: http://cl.ly/4qKc
Making a Deposit / Profile Balance
Actual size: http://cl.ly/4pcw
Blog
Actual size: http://cl.ly/4p9U
Forum
Actual size: http://cl.ly/4qHw
Don’t forget to poke n’ play around with the live site. Also, will be posting and highlighting a few more recently launched websites this week and next, including The Bernard Press Obox Theme and Pulse Enterprise App Website redesign. Keep your eyes open.
