Archive for the ‘Graphic Design’ Category

Become A More Effective and Proficient Designer

Recently on Twitter I’ve been posting short tips and tricks on various ways to become a better designer by setting up your computer and using various programs to their full advantage. Below are various techniques I use to keep my computer organized, accessible and favorable that help me be more effective, proficient and more informed [...]

Favorite Graphic Design Books

Without a doubt I’m a sucker for a good design book. With my current collection nearing 60 design-focused, inspirational or business/freelancing graphic design books, I’m always on the hunt for more. Recently I’ve been receiving questions via email or Twitter on good design book recommendations. While it’s hard for me to pick just one, I [...]

Print Designer Vs. Web Designer Debate

Having started off designing as a print designer and later venturing off into the world of web design I can honestly say that I have always been a print designer (and logo designer) at heart – less limitations, the rewarding feeling of holding your own design, seeing your logo implemented on various collateral… and the [...]

Consumer Responses To Good Package Design

Recently while at the grocery store I started to take notice of how the majority of organic food packaging is beautifully designed. The bold graphics, stylish text and use of organic materials to package the products really catches the eye – all wonderful! This type of packing really makes you want to pick up the product, [...]

Best Part Of Being a Graphic Designer

A few weeks back I asked a few graphic and web designers what they thought was the hardest and most challenging part of being a Graphic Designer and the amount of discussion and feedback was fantastic. Thank you all for contributing your thoughts and expressing your feelings the last time around. This time I ask [...]

Hardest Part Of Being a Graphic Designer

Working as a Graphic Designer is not as glorified as many make it out to be. Sure we sit behind our fancy computer setups, sketching ‘pretty pictures’ in our Moleskin notebooks and can do business from the comforts of our own homes, but it can also be one of the most stressful, involving and cutting [...]

Brian Hoff
About Brian Hoff: Designer, Writer and Speaker

I’m a graphic designer living in Brooklyn, New York who loves creating compelling and useful websites and memorable interactions across the web. When I’m not designing I can be found writing, speaking and occasionally part-time teaching at colleges — all on the subject of design. I started this blog to share my passion and experiences with designers and clients. I'm most active on Twitter; say hello:


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