Thoughts on design processes

I recently posted a new shot on Dribbble consisting of some “process” work, or as Matthew Smith personally labeled DesignLite™ in a recent post. It created quite the discussion on Dribbble concerning usage of terms and thoughts on design processes. Have a read through the varied comments.

“[...] as it uses prototyping for layout, greyscaling for lights and darks and visual importance of elements, typographic hierarchy, typeface selection, balance, structure, flow….etc. Even some of the interactive elements are planned for. I think if there was a “correct” term it would be called “process.”

Brian Hoff
About Brian Hoff: Designer, Writer and Speaker

I’m a graphic designer living in Brooklyn, New York who loves creating compelling and useful websites and memorable interactions across the web. When I’m not designing I can be found writing, speaking and occasionally part-time teaching at colleges — all on the subject of design. I started this blog to share my passion and experiences with designers and clients. I'm most active on Twitter; say hello:


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